Momentum is everything in business. When your sales pipeline is humming, opportunities appear naturally and progress feels easy. But life has other plans. Family pressures, unexpected illness, or simply the intensity of a busy season can pull your focus away from the routines that keep your pipeline alive. And when that happens, deals quietly slow, […]
Category Archives: PLANNING
12
Dec
Dec
The power of action “Action speaks louder than words but not nearly as often.” — Mark Twain People make claims all the time, and it can be difficult to know who is being honest. One of the most effective ways to demonstrate integrity and stand out among competitors is to consistently do what you say. […]
16
Sep
Sep
What type of environment would you like to work in? There are advantages and disadvantages to bottom-up and top-down businesses. Top-Down vs Bottom-Up Top-down business models involve senior management setting big picture objectives and strategies that are then cascaded down through the organisation for execution, emphasizing efficiency and control. In contrast, bottom-up models incorporate input […]
09
Sep
Sep
Owning your own business has a lot of advantages, it is also balanced with plenty of challenges. We explore a few of the Joys and Perils in this article: Joys • Satisfaction – being self-supporting, possibly employing others, achieving targets, doing something you enjoy, developing new skills, stretching yourself • Flexibility – possibility to choose […]
18
Jul
Jul
Effective marketing is essential for any business, but with so many options available locally and online, it’s easy to feel overwhelmed. From digital channels like social media and Google ads to print options, networking events, and community groups—all have their place. The key is selecting the right mix that aligns with your business goals and […]
17
Jun
Jun
We explore some digital tools you might like to consider that could save you time. Some use AI. Everything related to this new technology comes with a warning. If you read it on social media it isn’t always true, ok so that’s obvious. But the same can go for AI. You can’t always trust the […]
27
May
May
A customer buying journey is just the professional way of saying these are the steps my customers take before they buy. When you understand the steps they take you will have a roadmap for how you can be there in the right place, with the right tools, to help them make the right decision – […]
30
Apr
Apr
It’s Monday morning and you’re faced with a list of things to do, but mindful of balancing ‘working on the business’ vs ‘in the business’. How do you decide how much time to spend on things like marketing, networking, improvement, new technology (e.g.: AI), new products, etc? How do we know where to start and […]
26
Nov
Nov
From your friendly local Accountant Many small business owners have now discovered the simplicity of using Xero Accounting software to help them manage their business finances, and Tracey, from Ask Your Accountant Ltd, has given a few tips to help you both get more out of Xero, and to ensure everything is ship-shape, saving your […]
14
Oct
Oct
No this isn’t the wild West, here’s some quick tips on Marketing so we begin on the right foot. At the risk of sounding simplistic we may be able to split companies into 2 groups when it comes to marketing: 1. Companies that start with a group of people or businesses (Market) that share a […]
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