Author Archives: Chris

Know who owns your life insurance policy and why it matters

Life insurance ownership is often overlooked, but it can make a big difference to who receives the money, how quickly it is paid, and how much control you keep. Your main ownership options include: • Owning your own policy: You keep full control and can direct the payout through your will. The trade-off is that […]

How sharing your WHY will help your business

If you’re marketing your business on the Coast, chances are you’re already doing the basics well. You’re sharp on service, you know your numbers, and you work hard to stand out. But when everyone says they’re friendly and fairly priced, it gets noisy fast. Most of us have learned the traditional service and price models […]

Getting clients without feeling salesy

Work doesn’t just land on your lap. You’ve got to go out and find it, ask for it. Unlearn desperate energy. People can smell it a mile off. What works better is taking a genuine interest in what they’re dealing with, offering solutions, not products. Staring at the calendar today I thought, okay, where are […]

Less Fuel, More Community: Rethinking How We Live

At our recent session, we focused on sharing practical ideas to reduce our reliance on fossil fuels. The aim was not doom and gloom, but a shift in perspective. By looking closer to home and refocusing on the micro economy, we can ease pressure on fuel use while maintaining a positive, creative mindset. Reframe your […]

The Discipline That Keeps Your Sales Pipeline Alive

Momentum is everything in business. When your sales pipeline is humming, opportunities appear naturally and progress feels easy. But life has other plans. Family pressures, unexpected illness, or simply the intensity of a busy season can pull your focus away from the routines that keep your pipeline alive. And when that happens, deals quietly slow, […]

Why Competing on Price Is the Fastest Way to Sink Your Brand

In every market, businesses fall into the same trap: believing the quickest way to win customers is by lowering prices. But competing on price is a race to the bottom—one where margins shrink, quality erodes, and the value that once made a business compelling slowly disappears. The companies that thrive aren’t the cheapest; they’re the […]

The Courage to Talk: Why Tackling Conflict Early Changes Everything

Most people don’t enjoy conflict. Many avoid it entirely. We sidestep awkward conversations, deliver vague half truths, or hope issues will magically resolve themselves. But the truth is simple: avoiding conflict doesn’t prevent it—it multiplies it. The Silent Saboteur: Avoidance In workplaces, families, and friendships, unspoken frustrations behave like small drops of water falling into […]